Boutique Manager – SSC Perfumes & Cosmetics

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Job Description

LVMH’s Perfumes & Cosmetics activities benefit from exceptional dynamism that relies on both the longevity and development of key lines, and on the boldness of new creations.

All brands are driven by the same values: a quest for excellence, creativity, innovation and perfect mastery of their image.

LVMH Perfumes & Cosmetics Middle East manages 8 different brands including Parfums Christian Dior, Loewe and Acqua Di Parma. LVMH P&C Middle East oversees an area of 47 countries in the Middle East, Europe, Africa, and India with subsidiaries and agents’ structures.

YOUR MISSION

As the Boutique Manager for Acqua Di Parma in our Flagship store in Doha, you will be responsible for the management of the Boutique and the team. You will drive the performance of the boutique by leading the team to deliver an outstanding client experience and achieve all targets in relation to sales, profitability, and operational compliance.

Your responsibilities include:

Business Development and Sales Management

  • Demonstrate sales leadership for staff by playing an active role on the selling floor
  • Suggest and implement action plans for the Boutique (on product mix, store merchandising, events and animations, product assortment) in order to ensure achievement of the Boutique Sales Targets
  • Deploy store business plan to include marketing and promotional strategies that will continue to drive traffic to the store in order to develop and grow the customer base
  • Be aware competitors’ business activities and market trends
  • Conduct sales analysis (quantitative and qualitative sales reports), follow up on market trends and monitor the competition activity

Brand Management

  • Consistently be an ambassador of Acqua Di Parma
  • Ensure that the Boutique team are in line with brand values in terms of behavior and image guidelines
  • Welcome and manage external and internal visitors to the Boutique, ensuring that their experience reflects the brand and our business
  • Increase client flow by working closely with Marketing and CRM to develop a network of clients and develop customer loyalty
  • Own and contribute to Boutique events and sampling programs, effectively managing internal and external communication and ensuring that events are exactly executed and exceed expectations

People Management

  • Recruit high caliber team members, ensuring their retention through the effective management of their induction and performance
  • Conduct annual performance reviews
  • Provide new and ongoing product and sales training to team, including new programs, suggestive selling techniques, and client registration programs
  • Communicate and reflect the brand, corporate strategy, and goals to the team
  • Continuously motivate and coach Perfume Specialists and Barber to meet assigned sales targets

Operations

  • Create staffing schedules that ensure appropriate store coverage, whilst consistently delivering the desired brand experience but also keep within agreed budgets
  • Manage stock to minimize loss and maximize availability with reference to quantities and merchandising guidelines
  • Ensure operational compliance across the Boutique and team ensuring that all aspects of company procedures are adhered to including cash, stock, IT and security
  • Profit and Loss responsibility for the store, with particular attention given to controllable expenses, sales plan and operating profit

YOUR PROFILE

  • 2 to 5 years of experience managing a beauty store as Manager or Assistant Manager in a Luxury store (mandatory)
  • Excellent interpersonal and communication skills
  • Creative and innovative thinking with strong initiative
  • Strong sales skills and ability to motivate a team
  • Business Acumen: Knows how businesses work; knows the competition; is aware of how strategies and tactics work in the marketplace
  • Fluent in Arabic & English
  • Adaptable and diligent: high priority on accuracy and adherence to timeframes
  • Dependable and autonomous
  • Customer Focus: Is dedicated to meeting the expectations and requirements of internal and external customers; maintains effective relationships and gains their trust
  • Proficient user of the MS Office package