The ideal candidate will be a creative and analytical thinker. Take initiatives and follow up thoroughly on projects/given tasks. They will be able to conduct insightful market research to establish a marketing strategy that will effectively reach the target audience. They should be comfortable evaluating the marketing process, and work to critique and improve its outcomes.

Responsibilities

• Identify target audiences, objectives and desired outcomes of marketing campaign
• Research and develop marketing strategy, and evaluate success strategy
• Develop content of marketing campaigns
• Stay up-to-date on current marketing trends
• Manage and allocate budget correctly
• Undertake daily administrative tasks to ensure the functionality and coordination of the department’s activities
• Support marketing executives in organizing various projects and most importantly social media
• Conduct market research and analyze consumer rating reports/ questionnaires
• Employ marketing analytics techniques to gather important data (social media, web analytics, rankings etc.)
• Update spreadsheets, databases with statistical, financial and non-financial information
• Assist in the organizing of promotional events and traditional or digital campaigns and attend them to facilitate their success
• Prepare and deliver promotional presentations
• Compose and post online content on the company’s website and social media accounts
• Write marketing literature (brochures, press releases etc) to augment the company’s presence in the market
• Communicate directly with clients and encourage trusting relationships

Qualifications

• Bachelor’s degree in marketing or related field
• Minimum 2 years’ experience as a marketing assistant or similar role in Qatar
• Strong analytical, communication, time-management and creativity skills
• Good understanding of office management and marketing principles
• Demonstrable ability to multi-task and adhere to deadlines
• Well-organized with a customer-oriented approach
• Good knowledge of market research techniques and databases
• Excellent knowledge of MS Office, marketing computer software and online applications (CRM tools, Online analytics, Google Adwords etc.)
• Strong communication and people skills
• Discipline and good attitude