About the job
Our client operates a chain of premier hotels and resorts in key locations across the Middle East, known for their unparalleled guest experiences.
Main Objective: To elevate the brand’s image, drive promotional campaigns, and ensure consistent branding across all touchpoints.
Character Profile: A creative thinker with a strong sense of branding. This individual understands the intricacies of the hospitality market and crafts campaigns that resonate with the target audience.
Responsibilities and Duties:
- Brand Strategy: Develop and implement branding strategies that differentiate the brand in a competitive market.
- Campaign Development: Lead promotional campaigns, from ideation to execution, to drive brand awareness and bookings.
- Market Research: Conduct regular market research to understand guest preferences and adjust branding strategies accordingly.
- Digital Presence: Manage the brand’s online presence, ensuring consistent messaging across platforms.
- Collaboration: Work closely with the sales, PR, and operations teams to ensure cohesive branding efforts.
Qualifications:
- A Bachelor’s Degree in Marketing, Business, or a related field.
- Over 6 years of experience in branding, preferably within the hospitality sector.
- Demonstrated success in brand growth and campaign management.
- Proficiency in digital marketing tools and analytics.
- Excellent communication, creativity, and project management skills.